Gothic spires and Roman domes—many of the world’s most captivating architectural forms seem to revolve around the interplay of needles and spheres, just like in 1933, when the New York World’s Fair boldly juxtaposed these two powerful geometric shapes.

For the Carslan PRO product launch in a hotel conference room, the client requested a flexible setup with a strong visual impact, as this pop-up would tour various locations. Given the instinctive human attraction to spheres, the ephemeral nature of a pop-up bubble would capture the audience’s immediate and present experience.